What started as a means to earn pocket money during my studies, turned into a full-time profession. Starting my journey as a technological article writer on print media, I started gaining interest in the idea of cost-effective return on marketing investment which led me to digital marketing and digital advertising. While providing a variety of digital marketing services over the years, I realised that a digital marketer needs to possess a mix of both a creative and analytical mindset. The following portfolio samples depict more of my creative and strategic skills.

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But that's definitely not the end of the list! If you would like to gain more access to interesting digital marketing case studies, sample reporting dashboards and user persona and journey templates, feel free to contact me.